Moya Ehlers

Visual & Brand Designer

About

I’m a Brazilian–German designer, working across brand design, visual storytelling, and strategic direction. I transform ideas into thoughtful visual experiences, refining every detail to create clarity and connection.

Work

Self-employed
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Freelance Visual & Brand Designer

Remote / International

Summary

Working independently with startups, growing, and established businesses on brand-led design projects, shaping brand foundations and visual systems across digital and physical touchpoints. I support brands from early exploration through to execution, ensuring clarity and consistency across channels.

Visa
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Senior Manager, Brand Design

Stockholm, Stockholm County, Sweden

Summary

Supported brand migration of Tink into Visa. Explored different brand migration scenarios, and enabled the team to independently manage external creative resources for continuity in brand design execution and migration tasks.

Tink
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Brand Design Lead

Stockholm, Stockholm County, Sweden

Summary

Led creative team to ensure consistent brand representation across different touch-points. Translated strategic objectives into actionable design solutions. Developed visual identity and managed external partners, as well as video production and photoshoot art direction.

W&S Epic
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Art Director

Berlin, Berlin, Germany

Summary

Ideated creative campaigns and produced advertising assets for brands such as Deutsche Bahn and Rabobank; led the brand development for MIMIK Skincare, including packaging design, photoshoot art direction, e-commerce site, etc.

VIRTUE Worldwide
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Art Director (Internship)

Berlin, Berlin, Germany

Summary

Ideated creative campaigns and collaborated with the creative team, including copywriters and other art directors, on pitch decks. Created campaign assets and social media content for brands such as Adidas, Reebok, BMW, and PayPal.

Gestalten
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Graphic Designer (Internship)

Berlin, Berlin, Germany

Summary

Designed books and covers, handling layout, composition, typography, and typesetting. Collaborated with editors to ensure designs aligned with their vision and expectations, and oversaw print production to ensure high-quality, accurate final outputs.

Education

Hyper Island
Stockholm, Stockholm County, Sweden

Program

Transformational Leadership

BTK University of Art and Design
Berlin, Berlin, Germany

Bachelor of Arts

Communication Design

University of the Arts London
London, UK

Introduction to Digital Design

Languages

Portuguese

Native

German

Fluent

English

Fluent

Spanish

Proficient

Skills

Design & Branding

Art Direction, Design Strategy, Branding & Identity, Brand Guidelines, Campaign Design, Social Media Design, Editorial Design, Packaging Design, Print Design, Web Design.

Creative Tools

Figma, InDesign, Illustrator, Photoshop, After Effects, Lightroom, ClickUp.